Community Pride – Roseville at 75

On a spring day in 1948, residents of rural Rose Township voted to incorporate and Roseville was born. 

Of the 1,400 residents who cast votes, 1,225 were in favor of incorporating, eager for modern municipal services and amenities that would follow. 

Like many first-ring suburbs, the modern-day rise of the City of Roseville is tied to the post World War II building and baby boom that defined midcentury America. Roseville added nearly 1,600 new single- family homes from 1950 to 1954 doubling the number of houses in the community. 

Roseville, ideally positioned directly north of St. Paul and Minneapolis, also became a regional shopping and business hub.  The first Dairy Queen and McDonald’s in Minnesota threw open their doors in Roseville in the 1947 and 1957. The first Target store in the country opened in Roseville on May 1, 1962 with promises of combining “the best of the fashion world with the best of the discount world.” Rosedale Center opened in 1969 and today draws 14 million visitors annually. 

Our city remains a vibrant community and regional crossroads today with 36,000 residents and a daytime population of double that including workers and visitors.

Click here to learn how you can help shape the future of Roseville through the Envision Roseville project.

The first Target store, Roseville 1962.

Upcoming Events:

Envision Roseville Family Day 

July 22, noon – 2pm
Central Park Lexington – 2540 Lexington Ave

Petting zoo, face painting, bounce houses, playground, public safety vehicles, games, and much more!


Roseville at 75

July 22, 2 – 6pm
Central Park Lexington – 2540 Lexington Ave

Join ArtsRoseville at Central Park as we celebrate 75 years of Roseville through music, storytellers, dancers, and more.  

Visit with your neighbors and meet new ones! Ice cream, Root Beer, and cake will be served.

Envision Roseville Open House

August 16, 4–7pm
Roseville Skating Center, Rose Room – 2661 Civic Center Dr

Learn more about the Envision Roseville project and share your vision for the future of Roseville.

A vintage photo of the City of Roseville water tower.
A photo of people on the Lake McCarrons diving board in the 1930s.
Dairy Queen's first Minnesota location at Lexington Avenue in Roseville.
An arial image of ball fields in Roseville from the 1970s.
Residents enjoy a beautiful day at the Lake Josephine beach in 1970s Roseville.
The historic Rose Drive-In.
The Richter Feed building in Roseville.
A slide at a Roseville elementary school.
A vintage picture of Mister Donut in Roseville

The city would like to thank Robert Murphy for sharing some of these historic Roseville photos from his original collection.